Airtel updates Rs 448, Rs 509 plans to go against Jio



With these revised plans, Airtel is on a par with its biggest competitor Reliance Jio in the market. This comes after Jio recently increased the daily data limit to 1.5GB on some of its plans and also introduced a new Rs 149 recharge.

Sunil Bharti Mittal-led Airtel has announced longer validity for its two existing plans. Users also get unlimited voice calls and 1GB data per day.

Reliance Jio's Rs 448 plan now comes with a total of 126GB data, compared to 84GB previously. Now, the brand has extended the validity and it comes with a validity of 91 days.


Shortly after Idea and Airtel launched 10-day validity plans under ₹100, offering free calling and 1GB of data to match Jio's plans, the Mukesh Ambani-owned telco late last week unleashed another price disruption, giving 50% extra data or a discount of ₹50 to those who have subscribed to its plans that offered 1GB of data per day. Jio's "Happy New Year 2018" recharge tariff will be valid from January 9.

A company source claimed that "this is the first of many announcements to come" and that "2018 will bring unprecedented value to all Jio customers". Under the new plan, users will get up to 3.5GB 4G data per day. The new price if Rs 149. The validity of the pack remains the same, 28 days. Prepaid users must recharge with a minimum Jio Rs 399 plan to be eligible for this Surprise Cashback offer. The validity of this plan will be 70 days. It will now compete against Airtel's Rs 509 plan which also offers same amount of data. In comparison, Vodafone has a series of recharge offers for high data users, that start from Rs 458. Apart from this, users will get unlimited voice calls on local and STD networks. It was 28GB before.

On a recharge of Rs 448, the users will get 126 GB data for a validity of 84 days. It is now 105GB 4G data in total.

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